Privacy Policy

Last Modified: Tuesday, November 12, 2024

HWANG SHAO GROUP HOLDINGS SDN. BHD., a company incorporated in Malaysia with registration number 202301050646 (1544560H) ("we," "us," or "our"), operates this website (the "Site") and multiple brands, including Hearty Gift & Hamper, Hwang Shao Ye, Mei Yue Confectionery, and Hearty Florists. Protecting your privacy is a priority, and we are committed to ensuring that your personal data is managed responsibly, in accordance with Malaysia’s Personal Data Protection Act 2010 (PDPA 2010). This Privacy Policy explains how we collect, use, share, and protect your information.

1. Information Collection and Use

We collect various types of information to improve our services and provide an exceptional user experience. By using the Site, you consent to the collection and use of information as outlined below.

1.1. Personally Identifiable Information (PII)

While using our Site, we may request personal data that can identify you. This information, referred to as Personally Identifiable Information (PII), may include but is not limited to:

Full Name

Email Address

Phone Number

Mailing Address

Payment Information (for transactions)

We use this information to manage orders, support customer service, process payments, and provide personalized communication.

1.2. Non-Personally Identifiable Information

In addition to PII, we may collect non-identifiable information that helps us improve our services. This information includes:

Demographic Data

General Location Data (city-level based on IP address)

Aggregated Information about website use

2. Log Data

To enhance user experience and monitor Site performance, we collect Log Data whenever you visit the Site. This Log Data may include:

IP Address

Browser Type and Version

Pages Visited

Date and Time of Visit

Duration of Page Visits

Clickstream and Navigation Data

Log Data helps us diagnose technical issues, assess traffic patterns, and continuously improve the Site.

3. Cookies and Tracking Technologies

Our Site employs cookies and similar tracking technologies to personalize your experience and analyze usage trends. Cookies are small files stored on your device, enabling us to:

Remember Preferences and Past Interactions

Track Site Performance

Enhance Navigation

You can adjust your browser settings to disable cookies, but some Site features may not function as intended without them.

4. Data Protection and Compliance with PDPA 2010

We value the security of your personal data and are committed to processing and storing it in a manner compliant with the Personal Data Protection Act 2010 (PDPA 2010). Under this law, we take necessary steps to protect your data against unauthorized access, loss, misuse, or alteration.

To ensure compliance with PDPA 2010, we implement various security measures, such as:

Data Encryption: Sensitive data, including payment information, is encrypted during transmission and at rest.

Access Controls: Only authorized personnel have access to your personal information.

Regular Security Audits: We conduct periodic audits to ensure our data protection practices remain effective and up-to-date.

5. Data Sharing and Disclosure

We may share your information in specific instances as outlined below, while ensuring compliance with PDPA 2010.

5.1. With Third-Party Service Providers

We work with third-party providers for various Site functions, including payment processing, marketing, and analytics. These providers are required to handle your data confidentially and are restricted from using it for any purpose other than those specified by us.

5.2. Within HWANG SHAO GROUP HOLDINGS SDN. BHD. Brands

Your data may be shared across our family of brands—including Hearty Gift & Hamper, Hwang Shao Ye, Mei Yue Confectionery, and Hearty Florists—to provide consistent customer service and enhance your experience across our range of services.

5.3. Legal Compliance

We may disclose your information if required by law or if we believe it is necessary to comply with regulatory obligations, protect our legal rights, or ensure the safety of our users and the public.

6. Data Retention

We retain personal data only as long as needed to fulfill the purposes outlined in this Privacy Policy or as required by PDPA 2010. After the retention period, your data will either be anonymized or securely deleted.

7. Your Rights Under PDPA 2010

Under PDPA 2010, you have the following rights concerning your personal data:

Access: You can request to view the personal data we hold about you.

Correction: You have the right to update or correct inaccurate information.

Withdrawal of Consent: You may withdraw consent for us to process your data at any time, which could impact our ability to provide certain services.

Limitation of Processing: You can request that we limit the processing of your data in specific circumstances.

To exercise these rights or inquire about our privacy practices, please contact us at:

Contact Information HWANG SHAO GROUP HOLDINGS SDN. BHD.

18, Persiaran Bercham Selatan 31, Taman Sri Kurau, 31400, Ipoh, Perak

Email: hwangshaoghsb@gmail.com

8. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or in legal requirements. We will notify you of any significant changes by posting a revised policy on the Site with the modified date at the top.